Apple Has Reportedly Acquired Html 5 Design Firm Particle For The Talent

According to CNET, Apple has acquired HTML 5/web-app design firm Particle for an undisclosed amount. Particle has had big-name clients, such as Google, Sony, Motorola, and even Apple, over the years. The acquisition is said to be for the sole purpose of acquiring talent —or an “acqui-hire,” as one might call it—to boost Apple’s current services. CNET provided the specifics:

Here is the firm’s website talking about past work for Apple:

The iCloud web-interface is one area where the Particle team might focus in particular.