We’ve already seen that analysts are expecting big things from Apple’s earnings in the final quarter of last year, and the latest numbers from Counterpoint Research lend support for that optimism.
The company estimates that within the USA Apple sold a total of 22.39M iPhones across all models in Q4 2017 – pushing its US market share to a record 44% …
Counterpoint says this is particularly impressive given consumer reluctance to upgrade.
The company says that while it may well be true that global iPhone X sales were lower than expected, this has not been true in Apple’s home market.
Research Director Jeff Fieldhack said that almost half the iPhones sold in the US during the quarter had been priced at more than $850.
Seeking Alpha estimated that as many of 16M of those sales may have been the iPhone X, stating that this would mean the rumored 20M production target for the current quarter represents an increase on launch-quarter sales.